{"id":3141,"date":"2026-04-16T06:34:40","date_gmt":"2026-04-16T06:34:40","guid":{"rendered":"http:\/\/localhost\/wordpress\/?post_type=bennet_portfolio&#038;p=3141"},"modified":"2026-09-09T15:03:11","modified_gmt":"2026-09-09T15:03:11","slug":"octo","status":"publish","type":"bennet_portfolio","link":"https:\/\/creativecircle.agency\/louthestudio\/showcase-project\/octo\/","title":{"rendered":"OCTO"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"3141\" class=\"elementor elementor-3141\">\n\t\t\t\t<div class=\"content-row-elementor elementor-element elementor-element-f016c5d light-section full_elementor inherit-header-color e-flex e-con-boxed e-con e-parent\" data-id=\"f016c5d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-668aac6 elementor-widget elementor-widget-spacer\" data-id=\"668aac6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5debd6f elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"5debd6f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>We developed the naming and full brand identity for Octo.<\/p><p>The name draws from the octopus, a symbol of curiosity and problem-solving.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a3d38bd elementor-widget elementor-widget-spacer\" data-id=\"a3d38bd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a0104f1 elementor-widget elementor-widget-bennet_image_popup\" data-id=\"a0104f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"bennet_image_popup.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"vertical-parallax\" data-startparallax=\"0.0\" data-endparallax=\"0.0\"><figure class=\"\"><a href=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/octo-07.jpg\" class=\"image-link\"><img decoding=\"async\" src=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/octo-05.jpg\" alt=\"\"><\/a><figcaption><\/figcaption><\/figure><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b5c6527 elementor-widget elementor-widget-spacer\" data-id=\"b5c6527\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"content-row-elementor elementor-element elementor-element-7606a66 light-section full_elementor disable-header-gradient row_padding_bottom_elementor inherit-header-color e-flex e-con-boxed e-con e-parent\" data-id=\"7606a66\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;none&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cb974b8 elementor-widget elementor-widget-bennet_pinned_list\" data-id=\"cb974b8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"bennet_pinned_list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pinned-lists-wrapper brick-mode\" data-duration=\"3x\"><div class=\"pinned-list-title\"><\/div><ul class=\"pinned-lists\"><li>The concept is rooted in<\/li><li>intelligence, adaptability,<\/li><li>&amp; multidimensional thinking.<\/li><\/ul><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-359d833 elementor-widget__width-initial text-align-center elementor-invisible elementor-widget elementor-widget-bennet_image_popup\" data-id=\"359d833\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"bennet_image_popup.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<figure class=\"has-animation\" data-delay=\"500\"><a href=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/octo-01.jpg\" class=\"image-link\"><img decoding=\"async\" src=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/octo-01.jpg\" alt=\"\"><\/a><figcaption><\/figcaption><\/figure>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"content-row-elementor elementor-element elementor-element-8729bac light-section full_elementor inherit-header-color e-flex e-con-boxed e-con e-parent\" data-id=\"8729bac\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;none&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"content-row-elementor elementor-element elementor-element-9ee7407 e-con-full dark-section inherit-header-color full_elementor row_padding_left_elementor row_padding_right_elementor e-flex e-con e-child\" data-id=\"9ee7407\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-31a0155 animated-fast elementor-invisible elementor-widget elementor-widget-bennet_image_popup\" data-id=\"31a0155\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:200}\" data-widget_type=\"bennet_image_popup.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<figure class=\"has-animation has-cover\" data-delay=\"200\"><a href=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/octo-04.jpg\" class=\"image-link\"><img decoding=\"async\" src=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/octo-04.jpg\" alt=\"\"><\/a><figcaption><\/figcaption><\/figure>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4157a99 elementor-widget elementor-widget-spacer\" data-id=\"4157a99\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-db2e49a animated-fast elementor-invisible elementor-widget elementor-widget-bennet_image_popup\" data-id=\"db2e49a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"bennet_image_popup.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<figure class=\"has-animation has-cover\" data-delay=\"205\"><a href=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/octo-07.jpg\" class=\"image-link\"><img decoding=\"async\" src=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/octo-07.jpg\" alt=\"\"><\/a><figcaption><\/figcaption><\/figure>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bc7a03c elementor-widget elementor-widget-spacer\" data-id=\"bc7a03c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-915b1b7 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"915b1b7\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>The emblem balances intelligence with fluidity, while the logotype remains minimal and modern, creating a clean and scalable system across touchpoints.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"content-row-elementor elementor-element elementor-element-9add570 e-con-full row_padding_bottom_elementor dark-section inherit-header-color full_elementor row_padding_left_elementor row_padding_right_elementor e-flex e-con e-child\" data-id=\"9add570\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0192e9d animated-fast elementor-invisible elementor-widget elementor-widget-bennet_image_popup\" data-id=\"0192e9d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:202}\" data-widget_type=\"bennet_image_popup.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<figure class=\"has-animation has-cover\" data-delay=\"203\"><a href=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/octo-08.jpg\" class=\"image-link\"><img decoding=\"async\" src=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/octo-08.jpg\" alt=\"\"><\/a><figcaption><\/figcaption><\/figure>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f718175 elementor-widget elementor-widget-spacer\" data-id=\"f718175\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e3951c7 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"e3951c7\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>This idea carries into the visual identity, where tentacle forms merge with an open book, expressing knowledge, learning, and creative exploration.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f04de5f elementor-widget elementor-widget-spacer\" data-id=\"f04de5f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-399d6b7 elementor-invisible elementor-widget elementor-widget-bennet_image_popup\" data-id=\"399d6b7\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"bennet_image_popup.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<figure class=\"has-animation has-cover\" data-delay=\"206\"><a href=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/octo-02.jpg\" class=\"image-link\"><img decoding=\"async\" src=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/octo-02.jpg\" alt=\"\"><\/a><figcaption><\/figcaption><\/figure>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"content-row-elementor elementor-element elementor-element-66cf043 light-section full_elementor inherit-header-color e-flex e-con-boxed e-con e-parent\" data-id=\"66cf043\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4f0c7e5 elementor-widget elementor-widget-spacer\" data-id=\"4f0c7e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2c3cdd3 elementor-invisible elementor-widget elementor-widget-bennet_image_popup\" data-id=\"2c3cdd3\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"bennet_image_popup.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<figure class=\"has-animation\" data-delay=\"50\"><a href=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/octo-logo-behind-text-1.png\" class=\"image-link\"><img decoding=\"async\" src=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/octo-logo-behind-text-1.png\" alt=\"\"><\/a><figcaption><\/figcaption><\/figure>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ba30851 elementor-widget elementor-widget-spacer\" data-id=\"ba30851\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68a2944 elementor-widget__width-initial elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"68a2944\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInDown&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\"><span style=\"color: #000000;\">The result positions Octo as a design-led destination<\/span><span style=\"color: #000000;\">for books, stationery, and creative tools,<\/span><\/p><p style=\"text-align: center;\"><span style=\"color: #000000;\">with a distinctive and memorable brand presence.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-778248a elementor-widget elementor-widget-spacer\" data-id=\"778248a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-15d220c elementor-widget elementor-widget-bennet_pinned_gallery\" data-id=\"15d220c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"bennet_pinned_gallery.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pinned-gallery\"><div class=\"pinned-image\"><img decoding=\"async\" src=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/Octo-Bookstore-in-Ghana-2-e1787893412928.jpeg\" alt=\"\" \/><\/div><div class=\"pinned-image\"><img decoding=\"async\" src=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/Octo-Bookstore-in-Ghana-3.jpeg\" alt=\"\" \/><\/div><div class=\"pinned-image\"><img decoding=\"async\" src=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/Octo-Bookstore-in-Ghana-1.jpeg\" alt=\"\" \/><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"template":"","portfolio_category":[11],"class_list":["post-3141","bennet_portfolio","type-bennet_portfolio","status-publish","hentry","portfolio_category-brand-identity"],"_links":{"self":[{"href":"https:\/\/creativecircle.agency\/louthestudio\/wp-json\/wp\/v2\/bennet_portfolio\/3141","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/creativecircle.agency\/louthestudio\/wp-json\/wp\/v2\/bennet_portfolio"}],"about":[{"href":"https:\/\/creativecircle.agency\/louthestudio\/wp-json\/wp\/v2\/types\/bennet_portfolio"}],"version-history":[{"count":38,"href":"https:\/\/creativecircle.agency\/louthestudio\/wp-json\/wp\/v2\/bennet_portfolio\/3141\/revisions"}],"predecessor-version":[{"id":8858,"href":"https:\/\/creativecircle.agency\/louthestudio\/wp-json\/wp\/v2\/bennet_portfolio\/3141\/revisions\/8858"}],"wp:attachment":[{"href":"https:\/\/creativecircle.agency\/louthestudio\/wp-json\/wp\/v2\/media?parent=3141"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/creativecircle.agency\/louthestudio\/wp-json\/wp\/v2\/portfolio_category?post=3141"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}