{"id":6575,"date":"2026-04-16T06:58:53","date_gmt":"2026-04-16T06:58:53","guid":{"rendered":"https:\/\/creativecircle.agency\/louthestudio\/?post_type=bennet_portfolio&#038;p=6575"},"modified":"2026-08-25T23:02:41","modified_gmt":"2026-08-25T23:02:41","slug":"benchhaus","status":"publish","type":"bennet_portfolio","link":"https:\/\/creativecircle.agency\/louthestudio\/showcase-project\/benchhaus\/","title":{"rendered":"BENCHHAUS"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"6575\" class=\"elementor elementor-6575\">\n\t\t\t\t<div class=\"content-row-elementor elementor-element elementor-element-e0e6713 light-section disable-header-gradient inherit-header-color full_elementor row_padding_left_elementor row_padding_right_elementor e-flex e-con-boxed e-con e-parent\" data-id=\"e0e6713\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f3be155 elementor-widget elementor-widget-spacer\" data-id=\"f3be155\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0a80ddd elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"0a80ddd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">We led the brand strategy, positioning, and visual identity development for Benchhaus,<br \/>shaping how the business shows up in a category often defined by function rather than perception.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4c24b2e elementor-widget elementor-widget-spacer\" data-id=\"4c24b2e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-767b70e elementor-widget elementor-widget-bennet_image_collage\" data-id=\"767b70e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"bennet_image_collage.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"justified-grid\"><div class=\"collage-thumb\"><a class=\"image-link\" href=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/BENCHHAUS-business-card-.jpg\"><img decoding=\"async\" src=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/BENCHHAUS-business-card-.jpg\" alt=\"\" \/><div class=\"thumb-info\"><\/div><\/a><\/div><div class=\"collage-thumb\"><a class=\"image-link\" href=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/BENCHHAUS-BUSINESS-CARD-recto-verso-scaled.jpg\"><img decoding=\"async\" src=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/BENCHHAUS-BUSINESS-CARD-recto-verso-scaled.jpg\" alt=\"\" \/><div class=\"thumb-info\"><\/div><\/a><\/div><div class=\"collage-thumb\"><a class=\"image-link\" href=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/BENCHHAUS-LETTERHEAD.jpg\"><img decoding=\"async\" src=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/BENCHHAUS-LETTERHEAD.jpg\" alt=\"\" \/><div class=\"thumb-info\"><\/div><\/a><\/div><div class=\"collage-thumb\"><a class=\"image-link\" href=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/BENCHHAUS-envelope.jpg\"><img decoding=\"async\" src=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/BENCHHAUS-envelope.jpg\" alt=\"\" \/><div class=\"thumb-info\"><\/div><\/a><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-25d2f23 elementor-widget elementor-widget-spacer\" data-id=\"25d2f23\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-851d460 elementor-widget elementor-widget-bennet_image_popup\" data-id=\"851d460\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"bennet_image_popup.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<figure class=\"\"><a href=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/BENCHHAUS-ENVELOPE-dark.jpg\" class=\"image-link\"><img decoding=\"async\" src=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/BENCHHAUS-ENVELOPE-dark.jpg\" alt=\"\"><\/a><figcaption><\/figcaption><\/figure>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-adec4c2 elementor-widget elementor-widget-spacer\" data-id=\"adec4c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"content-row-elementor elementor-element elementor-element-6147eb9 light-section inherit-header-color full_elementor row_padding_left_elementor row_padding_right_elementor e-flex e-con-boxed e-con e-parent\" data-id=\"6147eb9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c9ded6b elementor-widget__width-initial text-align-center elementor-invisible elementor-widget elementor-widget-bennet_pinned_list\" data-id=\"c9ded6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;zoomIn&quot;}\" data-widget_type=\"bennet_pinned_list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pinned-lists-wrapper brick-mode\" data-duration=\"2x\"><div class=\"pinned-list-title\"><\/div><ul class=\"pinned-lists\"><li>The logo's modular form <\/li><li>reflects Benchhaus's construction roots, <\/li><li>while its connected letters <\/li><li>and the geometric structure \n<\/li><li>leaves room for the brand <\/li><li>to grow beyond woodwork.<\/li><\/ul><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"content-row-elementor elementor-element elementor-element-33ecff2 e-con-full dark-section inherit-header-color full_elementor row_padding_left_elementor row_padding_right_elementor e-flex e-con e-child\" data-id=\"33ecff2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c16ab1a elementor-widget__width-initial animated-slow elementor-invisible elementor-widget elementor-widget-bennet_image_popup\" data-id=\"c16ab1a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"bennet_image_popup.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"vertical-parallax\" data-startparallax=\"1\" data-endparallax=\"1\"><figure class=\"has-animation has-cover\" data-delay=\"500\"><a href=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/cover-pic-1-scaled.jpg\" class=\"image-link\"><img decoding=\"async\" src=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/cover-pic-1-scaled.jpg\" alt=\"\"><\/a><figcaption><\/figcaption><\/figure><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"content-row-elementor elementor-element elementor-element-0119996 light-section inherit-header-color full_elementor row_padding_left_elementor row_padding_right_elementor e-flex e-con-boxed e-con e-parent\" data-id=\"0119996\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-03cc65c elementor-widget elementor-widget-spacer\" data-id=\"03cc65c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7608ff8 elementor-widget elementor-widget-bennet_image_popup\" data-id=\"7608ff8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"bennet_image_popup.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"vertical-parallax\" data-startparallax=\"0.0\" data-endparallax=\"0.0\"><figure class=\"\"><a href=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/BENCHHAUS-file-scaled.png\" class=\"image-link\"><img decoding=\"async\" src=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/BENCHHAUS-file-scaled.png\" alt=\"\"><\/a><figcaption><\/figcaption><\/figure><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"content-row-elementor elementor-element elementor-element-14d5ddd light-section row_padding_bottom_elementor inherit-header-color full_elementor row_padding_left_elementor row_padding_right_elementor e-flex e-con-boxed e-con e-parent\" data-id=\"14d5ddd\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0a56f03 elementor-widget elementor-widget-spacer\" data-id=\"0a56f03\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3986268 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"3986268\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">Alongside the identity, we defined the social media direction and brand presence, ensuring consistency across touchpoints and positioning Benchhaus as a modern, innovative workshop brand.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"content-row-elementor elementor-element elementor-element-ef060c7 e-con-full e-grid dark-section inherit-header-color full_elementor row_padding_left_elementor row_padding_right_elementor e-con e-child\" data-id=\"ef060c7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-131a7f6 elementor-widget elementor-widget-bennet_image_popup\" data-id=\"131a7f6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"bennet_image_popup.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<figure class=\"\"><a href=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/post1-scaled.jpg\" class=\"image-link\"><img decoding=\"async\" src=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/post1-scaled.jpg\" alt=\"\"><\/a><figcaption><\/figcaption><\/figure>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-33e7a8e elementor-widget elementor-widget-bennet_image_popup\" data-id=\"33e7a8e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"bennet_image_popup.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<figure class=\"\"><a href=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/post2.jpg\" class=\"image-link\"><img decoding=\"async\" src=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/post2.jpg\" alt=\"\"><\/a><figcaption><\/figcaption><\/figure>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f31d3ef elementor-widget elementor-widget-bennet_image_popup\" data-id=\"f31d3ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"bennet_image_popup.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<figure class=\"\"><a href=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/static-week-4-scaled.jpg\" class=\"image-link\"><img decoding=\"async\" src=\"https:\/\/creativecircle.agency\/louthestudio\/wp-content\/uploads\/2026\/04\/static-week-4-scaled.jpg\" alt=\"\"><\/a><figcaption><\/figcaption><\/figure>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"template":"","portfolio_category":[11],"class_list":["post-6575","bennet_portfolio","type-bennet_portfolio","status-publish","hentry","portfolio_category-brand-identity"],"_links":{"self":[{"href":"https:\/\/creativecircle.agency\/louthestudio\/wp-json\/wp\/v2\/bennet_portfolio\/6575","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/creativecircle.agency\/louthestudio\/wp-json\/wp\/v2\/bennet_portfolio"}],"about":[{"href":"https:\/\/creativecircle.agency\/louthestudio\/wp-json\/wp\/v2\/types\/bennet_portfolio"}],"version-history":[{"count":32,"href":"https:\/\/creativecircle.agency\/louthestudio\/wp-json\/wp\/v2\/bennet_portfolio\/6575\/revisions"}],"predecessor-version":[{"id":8600,"href":"https:\/\/creativecircle.agency\/louthestudio\/wp-json\/wp\/v2\/bennet_portfolio\/6575\/revisions\/8600"}],"wp:attachment":[{"href":"https:\/\/creativecircle.agency\/louthestudio\/wp-json\/wp\/v2\/media?parent=6575"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/creativecircle.agency\/louthestudio\/wp-json\/wp\/v2\/portfolio_category?post=6575"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}